Günün yazısı…

Bir muhendis icin en onemli olan sey bir problemi cozup cozemedigidir.Onun icin bu problemi cozmenin kadar zaman alacagi ve ne kadara mal olacagi pek onemli degildir.

Bir is adami icin en onemli olan sey ise bir problemi ne kadar ucuza cozebilecegidir.

Bunlara ilaveten bir satis temsilcisi icin onemli olan sey kac tane musterinin problemine cozum buldugudur.

Bir girisimci ise bir problemi ne kadar hizli, ne kadar ucuza ve ne kadar cok kisiyi memnun ederek cozebilecegini dusunur ancak memnun etmesi gereken kisiler sadece musterileri degildir.

Girisimci, yatirimcilarini, is arkadaslarini ve en onemlisi toplumu nasil memnun edecegini de dusunur ve tum bunlari bir araya getirerek nasil fark yaratabilecegini bulmaya calisir…

Erman Turan

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